If you are a Surface Pattern Designer, you know we work out of sync with the current season. Right now designers are creating designs for FALL 2024 and even into 2025.
Why do we do this? Because in the Spring months, our clients - the Makers are sewing their fall lines, and the business owners are planning their fall stock.
adobe stock
Regardless of your industry focus, you need colors that work for your customers plans. Early in the year, color resources like Pantone and Benjamin Moore paint send out their lookbook with the top colors of the year and seasonal palettes are built from these top level brands. The colors are just a bear to make use of because you have to track down the RGB values or the Hex Code # number.
This year, to help with your seasonal planning, I have prepared .ASE color swatch files for you to upload directly to Photoshop, Illustrator, or Procreate to get your designs colored right for the Fall season to come. Work fast because makers and buyers are looking NOW for Fall colors! The color data is part of the file and won’t need to be entered.
Do you design for home decor or apparel? I’ve included color swatches for both end-uses, as well as my own curated palette for Fall 2024. Grab my palette and all the rest at this link:
And keep the color files handy to use for your Fall POD creations. Those products are made closer to the season for those buy now-use now sales to seasonal buyers.
The interior paint palettes are useful all year and are often timeless colors that remain popular year after year.
Here is a tutorial to show how to upload an .ase file to Photoshop. Directions for Illustrator, Photoshop, and Procreate are in the PDF.
Let me know if you have any questions. If you use my palette, tag me on Instagram @janethilddesign. Thanks!